An advertising campaign will focus on the services provided by the EDP Online platform with the goal of strengthening the availability of the company virtual customer service channels. With the message "The energy to simplify your everyday life", the ads will be posted online and inform over 3.3 million customers in S‹o Paulo and Esp’rito Santo about the platform services.

Currently, 60% of the concessionaires customer support services are already provided through electronic media. There are more than 50 services available at EDP Online, via www.edponline.com.br, in addition to specific portals for target groups such as engineers and technicians, hospitals, public authorities, middle- and high-voltage customers, condos, and real estate agencies.

Available for all smartphone and tablet platforms, the app was also designed to provide customers with higher accessibility and availability. The app offers the most requested customer services, such as electricity meter reports, debit queries, bill settlement, power reconnection, account registration by email, and power interruption calls.

It is important to note that both platforms offer a chat service, available 24 hours a day, where consumers can settle their doubts directly with our employees.

According to Michel Itkes, EDP Vice Chief Executive Officer for Grids, "the EDP Online campaign reflects our commitment to informing customers about the services offered by the company. EDP continuously invests in solutions to improve customer relations, and web or app access is crucial in our effort to streamline and simplify customer support."

Credits - EDP Online Campaign

Company: EDP

Campaign Manager: Nuno Miguel Pinto

Agency: BBRO Marketing e Comunica‹o

Creative Director: Daniel Mour‹o

Art Directors: Rafa Lopes and Vinicius Mendes

Copy: Daniel Mour‹o

Support: Rafael Silva

Media: Globo.com, Youtube, Terra, UOL, Facebook