Companies announce Movement to accelerate the transformation and digital inclusion in the country
"Movimento Brasil Digital" will present an open letter to presidential candidates
São Paulo, April 30, 2018 - Gathered in the IT Forum 2018, considered one of the main events for leaders in the areas of IT and Telecommunications, directors and presidents of some of the companies that most invest in technology were invited, last Friday, to integrate the * Digital Brazilian Movement, * an initiative aimed at transforming the country to a reference point in innovation and digital inclusion. Together they wrote an open letter suggesting initiatives to encourage the digital transformation into four pillars: Government; Infrastructure; Education and Entrepreneurship.
During the opening ceremony of the event - in which the neuroscientist Carlos Nicolelis, the economist Eduardo Giannetti and the secretary of Digital Policies of the Ministry of Science and Technology (MCTIC), Thiago Camargo - Adelson Sousa, chief executive of IT Media, and Miguel Setas, president of EDP Brasil, announced the foundation of the Movement, through the union between the * Brazilian Business Pact Humanized Digitization of Work * promoted by EDP, EY, Korn Ferry and FIAP and the * Digital Nation Manifesto *, led by IT Media and the Dom Cabral Foundation.
A central theme of public policies in the main economies of the world, digitization guarantees business productivity, international competitiveness and quality services to citizens, but it poses challenges in areas such as education, work, sustainability and social policies. For this reason, Movimento Brasil Digital has as its objective to influence and promote innovation by establishing dialogue between the public sectors, private and interested parties to build proposals that bring technology to the center of the country strategy. The aim is to prepare society for the professions of the future in a humanized way, managing qualified occupations and ensuring sustainable economic growth. in Brazil.
"We need to raise awareness, engage and prepare professionals and leaders for the future with the objective of building an innovative and inclusive nation. The union of the efforts between the project that was being led by IT Media with the * Pact group * will give even more strength to our common objective of transforming Brazil and enabling the country to take advantage of the opportunities that will come through digital transformation, " affirms Adelson Sousa of IT Media.
Proposals
As a first step to understand the level of Brazil readiness for digital transformation, public policies and developed actions were mapped in this field in eight countries: Germany, Australia, Canada, Spain, India, Mexico, United Kingdom and Sweden. This information and the analysis of the scenarios found in the national territory are the starting point for the redaction of a document by the participants of the * Brasil Digital Movement *, with proposals that will be delivered to the presidential candidates.
However, the organizers clarify that this dialogue should not be limited to this election year, with due monitoring and continuity of the digitization policies. "Our next step is to present the document with the proposals resulting from this Movement to the future presidential candidates, so that they can make not just plans only for one term, but for an entire generation,” declared Silvio Genesini, president of the Brazilian Digital Movement.
For the * Movement *, Brazil has a unique opportunity to occupy a position in the new digital world. For this, however, it is necessary to tackle historic problems and prepare people, businesses and government for Industry 4.0, so that the country is not only beneficiary, but a creator of new technologies. "We are experiencing a digital era of intense business transformations. The future of the market of work should be very different from what we know today. With this, the attention must be turned to the development of people and talents that correspond to this new reality. Creativity, adaptability, empathy and ability to ask the right questions are some of the attributes that will prevail in the future, “says Luiz Sérgio Vieira, CEO of EY Brazil.
Robotization
EDP was a pioneer in the use of * Robotic Process Automation * (RPA) in the sector of * utilities * in Brazil. The Company created the Center of Excellence in Robotization (CER), which functions as a training core for employees to develop their skills and learn to implement digitization in different areas.
Together with EY and the University of São Paulo (USP), it started a pioneering Research & Development project for artificial intelligence applied to the area of energy distribution. With the investment of R $ 8.3 million over 18 months, the project will study the impact of the automation of processes with robots of the next generation.
"The labor market will undergo profound changes in the coming years and we must be prepared to conduct this movement so that the people are always a priority in the deliberations on technological innovations. The * Pact * is a commitment to the adoption of the best practices in the relations between companies, employees and technology ", affirms Miguel Setas, president of EDP in Brazil.
About EDP in Brazil
With more than 20 years of experience in the country, EDP is one of the five largest private companies in the electricity sector operating throughout the value chain. The Company, which employs more than 10,000 direct and outsourced employees, has 16 hydroelectric generation units and one thermal electric power plant, and serves around 3.3 million customers with its distributors in São Paulo and Espírito Santo, in addition to acting in transmission, marketing and energy solutions. In Brazil, it is a reference point in areas such as Governance and Sustainability, being 12 consecutive years in the Corporate Sustainability Index (ISE) B3. Recently, it has stood out as a pioneer in the use of robotization of processes and acquired a stake in Celesc, in Santa Catarina. It has a market value of about R$ 9 billion, three times higher than in 2005, when it launched its share capital on the stock exchange.
About EY
EY is a global leader in Auditing, Tax, Corporate Transactions and Consulting. Our insights and the quality services that we provide help build confidence in the capital markets and in economies around the world. With this, we play a fundamental role in building a better business world for our people, our customers and our communities. In Brazil, EY is the most complete company for Audits, Taxes, Corporate Transactions and Consulting, with 5,000 professionals that give support and service to more than 3,400 small, medium and large clients. EY Brasil is a reference point for the implementation of corporate mobility policies, especially the concept of the Office of the Future - a place that privileges collaboration, flexibility and engagement of people through common areas, workstation rotation, and usage optimization of technological resources.
About FIAP
Considered to be one of the most respected centers of excellence in technology in the country - a reference point in technology teaching, innovation and entrepreneurship, offering bachelors and MBAs ranked among the "Excellence Group" by the Ministry of Education. Their campuses are part of the most relevant technology parks in the country, with 40 systems development laboratories, co-working spaces and more than 2,000 computers. FIAP is the first university in the world to sign an academic partnership with Singularity University, an educational interdisciplinary institution based at NASA and sponsored by companies such as Google, ePlanet Ventures, Autodesk and Stellcase.
About IT Media
With the mission of generating Content, Relationship and Business for the IT community, IT Media leads in integrated B2B solutions for the technology sector, with offers involving market studies, media and events. With 20 years of history, IT Media organizes the two main meetings for CIOs in the Country, IT Forum and IT Forum +, and IT ForumX, a mixed fair, congress and festival, and the IT Forum Latam, which marks the company expansion. The company also leads in the digital field acting with the brands IDG (CIO, ComputerWorld, IDGNow, MacWorld and PCWorld) and with IT Forum 365.
About Korn Ferry
Korn Ferry is a leading global consulting firm for organizations and people. We help leaders, companies and societies to succeed, revealing all the power and potential of people. Our team, with more than 7,000 employees, delivers solutions through Executive Search, Hay Group and Futurestep divisions.
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